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HoJiak Buddies
A lovable gang of food-inspired characters here to guide you through Melaka’s tastiest traditions!
好甲马六甲护照
MELAKA FOOD PASSPORT
拉拉/Lala
名字/Name
娘惹糕点/Nyonya Kuih
源自/Origin From
女/Female
性别/Gender
皮皮的姐姐/Pipi's Elder Sister
关系网/Relation
开心就要大口吃！/Good Vibes, Big Bites!
吃货宣言/Foodie Motto
吃辣程度/Spice Tolerance
Story of Lala:
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Kuih Lapis, meaning “layered cake,” is made with rice flour, coconut milk, and natural coloring.
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Traditionally steamed layer by layer, it’s known for its soft, chewy texture and vibrant colors.
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In childhood, many people would peel it off and eat it layer by layer, making it a nostalgic snack.
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The colors often reflect happiness, celebration, and cultural identity.
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Lala always brings her Nyonya tiffin carrier — dinner’s too good not to tapao.
Tap on their names and know more about the buddies!
Top HoJiak
Vote your fave, win a reward!
Welcome to the Top HoJiak — a live ranking of all our Hojiak Buddies based on your votes from the website and pop-up bus!
The character with the most votes by the end of the campaign will be crowned the people's favourite, and all voters who picked the winning buddy will receive a special voucher as a thank-you treat! 🍴
One vote, many flavours.
So tap in and make it count!
HoJiak Memories
Look at the HoJiak Buddies living their best life in Melaka — makan, jalan, explore & repeat!
Play around with these polaroids! Double tap to see full picture.
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Chicken Rice Ball Pie Tee Nyonya Laksa Dodol Cendol Gula Melaka Kuih Lapis Ayam Pongteh Onde-Onde Acar Awak Satay Celup
Because I wanted to leaf a good impression!
“Why did I bring pandan to a party?”
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